SADIE SOJUNG LEE

Graphic Designer
 
sadielee.art@gmail.com

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The Book of DADA




  • DATE : 2022
  • CATEGORY : Zine • Editorial Design
MEDIUM : Digital Print


In a society where digital media has expanded and various graphic expressions have become available, I wanted to explore the possibility of Dadaism’s legacy from a graphic design context. Thus, I decided to reinterpret Dadaism from a contemporary design perspective, which tends to be more geometric and minimalistic. The aim of the project is to reshape and reinterpret Dadaist heritage in a contemporary graphic context. For graphic materials, I used museum leaflets, catalogs or tickets to create geometric and typographic elements, and the extracted elements were fused with each other in a Dadaist way of expression.